Sender Symposium Barcelona

Private Invitation for the Send It Right Community

Join Lauren Meyer and fellow Send It Right readers at Sender Symposium Barcelona — a practitioner-level working room for the people responsible for how email programs actually operate.

  • Founder of Send It Right
  • 19+ years working inside the email ecosystem
  • Advisor on email strategy, infrastructure, and performance
Join Us in Barcelona
Lauren Meyer
Lauren Meyer Founder, Send It Right • Email industry strategist • Industry convener

Sender Symposium is a premium, practitioner-led working room for CRM, lifecycle, growth, and marketing automation leaders. You are not coming for vendor decks or general marketing talks. You are coming for the conversations that change how you operate.

The format is built for participation: working sessions, practical discussion, and extended Q&A with people who have done the work. The venue is part of the brand — La Pedrera (Casa Milà) in Barcelona — architectural, considered, and deliberately different.

It is peer-level by design. No sales pitches. No spectators. Just senior practitioners comparing approaches, pressure-testing decisions, and leaving with sharper strategy.

  • Working sessions, not passive talks
  • Extended Q&A with practitioners
  • Peer-level discussion, not vendor pitches

Send It Right Community Invitation

A Private Invitation for Send It Right Readers

I'm inviting a small group of Send It Right readers to join me in Barcelona for Sender Symposium.

If you have been around the Send It Right community for a while, you know I tend to prefer rooms where practitioners compare notes honestly. What is working. What is not. What people are seeing across real email programs.

Sender Symposium is designed for the people responsible for running modern email programs: lifecycle strategy, CRM infrastructure, marketing operations, retention, and customer communication. The conversations focus on how these systems actually operate inside organizations.

If your role involves shaping how email programs are structured, governed, and run inside a business, this room will likely feel familiar.

  • Access to a private Send It Right AMA session after the event
  • A short "Barcelona Field Notes" briefing summarizing key insights and trends from the week
  • Priority access to private discount codes for Festival of Email programming
  • Optional Send It Right meetup in Barcelona during Festival of Email week
After registering, you will receive confirmation from the Sender Symposium team. Instructions for accessing the Send It Right AMA session and post-event briefing will be shared with registered attendees.

Why This Room Works

The most valuable moments at events like this rarely happen on stage. They happen in the conversations around the agenda: over coffee, in hallways, and in the moments when practitioners compare notes about what is actually happening inside their programs.

Those conversations are difficult to recreate online. Even strong virtual events struggle to reproduce what happens when experienced operators have the context and trust to speak candidly.

Sender Symposium is built with that reality in mind. The structure favors participation, discussion, and practical experience rather than presentation.

What You Receive

Sender Symposium Strategic Access Pass

€845 + IVA

  • Admission to Sender Symposium Barcelona April 24 at La Pedrera (Casa Milà)
  • Participation in all sessions, working groups and curated breakouts
  • Curated peer networking with senior CRM and lifecycle operators
  • Full catering and refreshments throughout the day
  • A room designed for practitioner-led strategy, not pitches

Who This Is For

  • CRM Directors
  • Lifecycle Marketing Leads
  • Head of Retention
  • Email Marketing Managers
  • Marketing Automation Leaders
  • Growth Marketing Leaders
  • Customer Communication Leads
  • Email Strategy Leads

Not designed for early-career marketers or vendor sales teams primarily focused on selling services

Considering the Full Festival of Email Week?

  • If your responsibilities span both lifecycle strategy and the infrastructure side of email, the Festival of Email pass may be worth considering. That pass includes Sender Symposium as well as Deliverability Summit and additional programming across the week.
  • If your work sits primarily in CRM strategy, lifecycle programs, growth, and marketing operations, Sender Symposium is likely the most relevant day.
  • Join for the full week and get insider access to networking opportunities, dinner invites and 6 days of advanced email geekery. Use the discount code "LAUREN"

Barcelona. La Pedrera. A room full of thoughtful email practitioners comparing notes about how their programs actually operate.

If that sounds like your kind of conversation, join us.

Use the discount code "LAUREN" - enter the code on step 2 of the checkout process after selecting your ticket type.

Join Us in Barcelona